Microdata may be a standardized way to offer extra semantics in your web pages.
Microdata enables you to define your own bespoken components and start embedding custom properties in your web pages. At a high level, microdata consists of a group of name-value pairs.
The groups are called items, and each name-value pair may be a property. things and properties are represented by regular elements.
<html> <head> <meta charset = "UTF-8"> <title> HTML5 Example< /title> </head> </body> <div itemscope> <p>My name is <span itemprop = "name">Ariba</span>.</p> </div> <div itemscope> <p>My name is <span itemprop = "name">Neeta</span>.</p> </div> </body> </html>